Why Doesn’t Google Want Ads on Some Keywords?
Oct 3rd, 2008 | By Derek Vaughan | Category: MarketingFor those of you that don’t know this - I was a beta tester of the original AdWords system at Google. Prior to AdWords and its auction process, advertisers would simply petition a Google sales representative each quarter for advertising inventory on a bundle of keywords. The process was utterly messy and unfair. Even when [...]