Posts Tagged ‘ community ’

SEO is dead, long live SEM

Aug 31st, 2008 | By Dave | Category: Featured Articles

Optimization is not enough to handle the increasing importance of search engines and all that is included with them. SEO was the process for increasing search engine traffic to a site through a series of tweaks, fixes, and techniques. Yet, increasing search engine traffic is no longer the main priority, capitalizing on the traffic you [...]

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The Art of War: The Enemy of Social Marketing

Aug 18th, 2008 | By Dave | Category: Features, Marketing

Like many buzzwords in the marketing arena, social marketing has been both over and under estimated. It has been hyped up beyond all belief as well as being sidelined as not a worth while investment of time and money.
I could spend this article praising social marketing or I could spent it demonizing social marketing. However, [...]

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