Features

OpenSRS Reseller Survey Reveals Missed Opportunity

Sep 2nd, 2008 | By Dave | Category: Commentary, Features, Future Trends, Social Media, Web Hosting Info

Thanks to my friends at OpenSRS (the reseller service group of Tucows), I managed to get a copy of the results of one of their reseller surveys. What was interesting was the vast majority of resellers use social networking, but believe that social networks (or those who host social networks) are not a serious threat [...]



The Art of War: The Enemy of Social Marketing

Aug 18th, 2008 | By Dave | Category: Features, Marketing

Like many buzzwords in the marketing arena, social marketing has been both over and under estimated. It has been hyped up beyond all belief as well as being sidelined as not a worth while investment of time and money.
I could spend this article praising social marketing or I could spent it demonizing social marketing. However, [...]



Parallels Summit: Day 2

May 20th, 2008 | By Dave | Category: Commentary, Features, General Information, Industry Experts

Day two picked up where day 1 left off. The topics of the day were SaaS (Software as a Service), Green Hosting, Web Hosting consolidation, Web Host automation, and more. And a more personal note, my shower head was fixed



Parallels Summit: Day 1, second half

May 19th, 2008 | By Dave | Category: Commentary, Features, Future Trends, General Information

The major themes of the Parallels summit is virtualize, partner up, automate, and standardize. These four concepts are the basis of the Parallels ethos.



The Art of War: How to Get Ahead Against a Sea of Competitors. Part 2

Apr 29th, 2008 | By Dave | Category: Commentary, Features, Future Trends, Marketing

Yesterday we talked about niches and brands. Both of these two concepts are the lifeblood of a successful company. There is one other area that will strengthen your position in your niche market as well as strengthen your brand. The one area I a referring to is positioning oneself as an expert in their target [...]



The Art of War: How to Get Ahead Against a Sea of Competitors. Part 1

Apr 28th, 2008 | By Dave | Category: Commentary, Features, Future Trends, Marketing

If you are a Web Host you have a lot of competition, more so if you are a new Host. The sheer amount of Hosts and resellers are, as yet, incalculable. Their audience is the billions of people across the globe who want to run a Web site, whether for personal or business reasons. You [...]



Social Media and Market Branding

Apr 24th, 2008 | By Dave | Category: Editors' Choice Awards, Features, In the News, Marketing, News Bytes, Social Media

At the recent Ad-Tech Conference in San Francisco, panelists discussed the impact of social media in aiding companies and their market brand. It has been three years since a poll found that 55% of all companies polled had setup blogging initiatives. Since that time one thing has been proven correct, social media has redefined the [...]



Social Networking is Due for Mergers

Feb 18th, 2008 | By Dave | Category: Features, General Information, In the News, News Bytes, Social Media

According to a Forrester Research analyst, the sheer number of ?white label? social networking platforms flooding the market has created a bubble which is due to explode.
The influx of white label social networking platforms is in part due to the social networking marketing hype that exists on the Internet and the ease of deploying these [...]



GYM, Google Yahoo and Microsoft

Feb 14th, 2008 | By Dave | Category: Commentary, Editors' Choice Awards, Features, Future Trends, General Information, Industry Experts, Marketing, News Bytes, Search Engine Marketing

Three search engines, Google, Yahoo, and Microsoft account for more than 85% of all searches (based on the Nielson/NetRatings surveys in April and September of 2007). That translates roughly to 6.3 billion searches… a month.
Using search engines is the 2nd highest activity on the Internet, which is why search engine optimization is so essential.



SEO: From the Ground Up

Feb 11th, 2008 | By Dave | Category: Commentary, Editors' Choice Awards, Features, Future Trends, General Information, Industry Experts, Marketing, Search Engine Marketing

When building a site from the ground up, you are presented with a variety of things to do and technologies to use. But some of these technologies, though great for your audience are disastrous to SEO spiders.